Marketing Budget

Marketing Budget

But I’m a small business, do I need to have a marketing budget? Like anything, it pays to be organised. So yes, you should have a marketing budget, and a plan, so you know exactly how much you are spending, what you are spending it on, and whether it is effective. A...
Branding: Know, Like, Trust

Branding: Know, Like, Trust

Brand Elements If you’ve been following us for even a little while, you’ve probably heard us talking about the importance of branding. But just what are we referring to when we talk about your brand? You might immediately think of a logo. That’s part of it, but...