Using LinkedIn to Build Your Business & Personal Brand – eBook
LinkedIn is a powerful tool to build your business and personal brand but it can feel a bit overwhelming sometimes. Our e-book will help you move your LinkedIn account from essentially being an online resume into harnessing it as a way to build your network and relationships.
The eBook includes:
- Defining Your Why – understanding your purpose for being on LinkedIn.
- Strategies to improve your Profile.
- Nine specific ways to use LinkedIn to build your network authentically.
- How to network (and avoid scammers and sales-y folk).
- What not to do.
- Strategies to leverage LinkedIn pre, during and post an in-person event.
- Worksheet to help you plan how you’ll utilise LinkedIn next time you attend an event.
- Lots of bonus tips and tricks.
- Ideas from real business owners about why and how they use LinkedIn.