Embrace the fact that you are a leader.

I believe that everyone is a leader, each leading in their own unique way. Don’t be shy about it, or discount your potential as a leader. Being a leader is not necessarily tied to being a boss or sitting on a board or acting in some other formal leadership position. But if it’s not that, what is it?

If you ask me, leadership is about how you conduct yourself and the energy you bring to the world. I strive to lead by:

• Knowing my core values (integrity, fairness, reliability, collaboration, pragmatism, and creativity) and acting in alignment with them;

• Building up those around me – encouraging others to believe in themselves and pursue their goals in alignment with their values; and

• Giving my time and resources to people, projects, and organisations that align with my values and objectives.

Why is taking a leadership mindset important in business? As a business owner, you have a powerful opportunity to influence and create positive change. For your clients, your team and for your community.

It’s also about empowering you. Embracing that you have unique value and can make a genuine difference, through both your business and the way you demonstrate what’s possible to those around you.

In October, the Regional, Rural and Remote (RRR) Network of Western Australia is hosting an amazing leadership program in partnership with Curtin University, and I am delighted to have been invited to be involved in the delivery of the program. If you are a woman living in regional Western Australia, this could be the opportunity you’ve been looking for to build your capability and confidence as a leader.

Learn more about building your skills as a leader here.

Anna heads up the amazing team at CreativeIQ. Most brand and business consultants are either very creative or excel at strategy and analysis. What makes Anna special is her ability to do both! That’s how CreativeIQ was born. She loves strategy and finding creative ways to solve problems.

Click here to find out more about our team.